WHAT TO EXPECT

RESEARCH + PLANNING

Before launching any digital ad campaign, we complete very thorough and precise research with the goals of:

Understanding your target audience and where they like to hang out and engage online or in-person. Learning everything about your competitors. Everything. E-V-E-R-Y-T-H-I-N-G. Identifying the best platforms to reach your audience and gain market share.

By creating detailed personas and setting clear, measurable goals, we lay a solid foundation for your campaigns and inform creative development to make sure that your ads resonate with your people.

WHAT TO EXPECT

CREATIVE DEVELOPMENT

Our insights from step one inform and help us to craft compelling ads that include mind-blowing visuals, super persuasive copy, and engaging videos. The goal is not only to capture attention share, but to drive the action that we want your audience to take!

WHAT TO EXPECT

CAMPAIGN SETUP

We’re masters in the digital space, but we recognize that everyone has different goals and audiences. That’s why we’ve not only built relationships with the best technologies in streaming services, geofencing, and of course social media, but also publishing, out-of-home, audio, and even drone shows, car wraps, and digital billboards. Your creative is custom, and your paid media strategy should be, too.

WHAT TO EXPECT

MONITORING + FIDDLING

Once the ads are live, continuous monitoring is essential to ensure they’re kicking butts as intended. This involves tracking a bunch of things like clickthrough rates, conversion rates, return on ad spend, marketing efficiency rates (you get the idea). We identify what is working, what isn’t, and make adjustments as needed to maximize every dollar that we’re trusted to manage on your behalf.

WHAT TO EXPECT

ANALYSIS

After each campaign concludes, a deep analysis is necessary to evaluate the successes and areas for further optimization. By understanding what drove success and the related psychological and physiological triggers from the target audience, we’re able to refine the strategy and continue to drive additional value. Our transparent findings are given to you on one of your regularly scheduled calls with your Account Manager!

Turning clicks into cash flow, since,
well before it was cool.

ROI you have to see to believe.

By year’s end, a million new visitors were charmed
by Indiana’s allure, resulting in a staggering 50 to 1
return on ad spend and 6 to 1 return in tax revenue.
Furthermore, those who visited due to our campaign
were 60% more inclined to see Indiana as an ideal
living spot, 124% more open to considering it for
careers, 100% affirming it as a startup hub, 44%
favoring it for education, and a whopping 175%
viewing it as a prime vacation home location.

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Strategically Aligned for
Optimal Results.

Our combined efforts were reflected in the impressive statistics. Within a month post-launch, Experience Notre Dame witnessed a 400% surge in website traffic. Our cooperative digital advertising campaign garnered 4.67 million views on Meta Ads, effectively boosting the brand’s visibility. Additionally, Notre Dame’s site performance ranked in the top 5, testifying to the efficacy of our shared SEO strategies

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